2007-12-12

PATA CEO Challenge 2008

What is the PATA CEO Challenge 2008?
It is the first opportunity for the entire travel and tourism industry in Asia Pacific to agree to a unified plan of action to confront climate change.
PATA's CEO Welcomes You
Peter de Jong
On behalf of PATA it is my pleasure to welcome you to this dedicated website of the PATA CEO Challenge 2008: Confronting Climate Change.
This website will be a key forum for communication for all the stakeholders involved in the CEO Challenge, and we look forward to a strong degree of interactivity between now and the event on April 29-30, 2008.
The PATA CEO Challenge will be the first time that leaders of all industry sectors in Asia Pacific, private and public, will come together under one roof to agree to a unified action to confront climate change.
We have made significant strides towards making the PATA CEO Challenge an unprecedented event for the travel and tourism industry.
We are thrilled to have secured the participation of 2007 Nobel Peace Prize recipient Dr RK Pachauri as a keynote speaker at the historic event.
Dr Pachauri is Chairman of the United Nations Intergovernmental Panel on Climate Change (IPCC), which was named to share the prize with former US Vice President Al Gore.
In addition we are negotiating with a number of other leading international figures to become part of the programme.
Destination strategist Anna Pollock and global futurist Rohit Talwar are on board as strategic advisers and facilitators for the Challenge.
We believe the inaugural PATA CEO Challenge: Confronting Climate Change will define the way in which our industry conducts itself in the future with regard to this overarching issue.
By joining the Challenge in April, your invaluable contribution to the outcomes will ensure it is an event of great substance.
And you can start right now by leaving your thoughts and ideas in response to our news and blogs.
We welcome your interest and your feedback!

Peter de Jong
President and CEO
Pacific Asia Travel Association (PATA)
Email: ceochallenge(at)PATA.org.

From:www.ceochallenge.pata.org

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